Banking/Finance
bank services, mergers, stock market, annuities, credit cards, pensions, government regulations, tax laws, mortgage banks, financial planning, rollovers, 401(k)s, college savings

Insurance
medical malpractice, health insurance, disability, life insurance, industry image, employee benefits, satisfaction, consumer priorities, risk, agent training, reasons for switching, property and casualty

Health
health coverage tracking, emergency preparedness, laser vision, mental health, prescription medicine, health care cost, eyeglasses, hospital services, urgent care centers, health education, laboratory equipment

Executives
news directors, media brokers, small business owners, pilots, chief executive officers, doctors, pharmacists, lawyers, elected officials, dentists, insurance brokers, editors, real estate brokers, association members, scientists, CPAs, electrical engineers

Communications/ Media
cable TV, electronic paging, fax machines, mobile traffic, satellites, video recorders, newspaper readership, radio listening, TV viewing patterns, public service announcements, media buying, ad awareness

Older Americans
role in society, job discrimination, Social Security, Medicare, long-term care, housing, family relationships, catastrophic care, public programs, caregivers, home modification

Technology
cell phones, software, websites, digital TV, Internet lending, electronic transfers, wireless conferencing, security, web phones

Consumer Products
furniture, compact discs, housewares, flowers, photographs, clothing, edibles, beverages, utilities

Politics
candidates for: president, governor, senate, congress, mayor and state legislature, opinion leader studies, presidential debates, special elections, tracking polls

Sensitive Issues
AIDS, funeral practices, teenage pregnancy, Alzheimer’s Disease, blood donation, abortion, political ethics, rare diseases, prenatal care, incontinence

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